Where everyone is shouting, sometimes it is worth being silent to be noticed.
Packaging
When the Play competition was switching around with flashy packaging, we suggested graphics that were limited to a minimum. We decided that it would be better to bet on innovative packaging.
Mamastudio for PLAY
Scope
Packaging
Project Management
Piotr Ręczajski
Design
Paweł Marcinkowski, Konrad Sybilski
Art Direction
Michał Pawlik
Related projects
Empik
Integration of the visual identification system of the iconic Polish brand